Your Agency's
Creative
Infrastructure.
Distinct, director-led AI video and imagery for the concepts your team can't produce in-house. Delivered under your brand, on your timeline. Your clients never see our name.
For performance agencies that need more distinct concepts, not more of the same ad.
Creative diversity is the new targeting.
Most production can't keep up.
Meta now leans on creative variety, not narrow audiences, to find buyers. Ten versions of the same idea don't help. Ten genuinely different concepts do. That's the gap we fill.
Where This Fits Best
Wrayven is built for agencies running paid social for brands that are already investing in growth. It fits best when:
- Creative fatigue shows up weekly, not quarterly
- You need new angles, settings, and formats, not small variations of one ad
- The concepts you want would require a location, crew, or shoot the budget can't support
- Creative decisions are tied to performance metrics, not just brand aesthetics
- You need more output without adding headcount
Best fit: agencies whose top clients spend roughly $40K+ per month on Meta and TikTok combined. Below that, project work is usually the better starting point.
One Creative Lead. Your Account.
Context That Compounds.
You work with one consistent creative lead who learns your clients' brands, your revision patterns, and your quality bar. The first project works. By the tenth, briefs get shorter and turnarounds get faster, because context doesn't reset with a new freelancer every time.
Every project is directed by Wrayven's founder and creative director. Nothing ships that wouldn't survive a real director's review.
Consistent Creative Lead
One point of contact for intake, production, and revisions. No account managers or rotating staff between you and the work.
Concept Diversity, Not Just Volume
We build distinct concepts: different settings, angles, hooks, and formats. That gives the algorithm real options instead of near-duplicates.
Reserved Monthly Capacity
On Core, your capacity is reserved each month, so your briefs don't wait behind other work. Scope beyond the plan is quoted before it starts.
Performance-Based Exit
After 30 days of active production and testing, if the creative isn't meeting the benchmarks we agreed on upfront, you can exit. Pay for completed work and move on.
Start Small. Scale When It Works.
Every option includes white-label delivery, commercial licensing, and the same production standard. Most agencies start with one project, then move to Core once the work proves itself.
One brief, one deliverable. Test the work on a live account before committing to anything.
- Social ads from $1,000
- Brand films from $2,000
- Cinematic spots from $4,000
- Imagery packages from $1,500
- Three-day standard delivery, two revision rounds
No retainer. Full white-label terms from day one.
Reserved monthly capacity for agencies that need new creative every month across their highest-priority accounts.
- ~30 assets per month across 4–6 distinct concepts
- Mix of statics, short-form video, and concept variations
- Priority turnaround and one consistent creative lead
- Monthly concept planning with your team
- Consolidates scattered freelancer and UGC vendor spend
Built to prove the model across one to three accounts before scaling.
For agencies running multiple high-spend accounts where creative volume and variety drive results.
- Capacity scoped to your accounts and testing cadence
- Weekly delivery rhythm
Typically starts at $12K/mo.
Before You Commit.
Here's what most vendors leave out. If any of it disqualifies us, the rest of the page won't change that.
- This isn't unlimited production. Capacity is defined by your plan.
- The first one to two weeks are calibration while we learn your brands and standards.
- Some concepts will fail. That's the point of testing distinct ideas.
- Strong briefs speed things up. Vague briefs slow them down.
- Performance also depends on media buying, offer, landing page, and brand context, not just the creative.
- Volume without judgment is noise. We optimize for both.
One Partner. Every Format.
Video and imagery from the same creative team. No separate video vendor, no separate photographer, no coordinating between freelancers.
Replaces: scattered freelancers, stock footage, and shoots the budget can't support.
AI Video Production
Social ads, brand films, and cinematic spots for Meta, TikTok, YouTube, and CTV. Director-led, with sound design included. Social ads deliver in three business days.
Explore AI Video Production →AI Product & Lifestyle Imagery
Paid media creative packages, product visual systems, and brand identity builds: product photography, lifestyle compositing, and campaign imagery. Delivered in three to five business days.
Explore AI Imagery →Your Clients Never
See Our Name.
White label isn't an add-on. It's how every engagement works, on projects and retainers alike.
No Wrayven Branding
No logos, watermarks, or Wrayven references in the files or their metadata. The work ships as your agency's production.
No Client Contact
We don't market to, contact, or accept inquiries from your clients. Your relationships stay yours.
Full Usage Rights
Final files and source files, with full commercial usage rights and no licensing limits, residual claims, or royalties. How ownership works with AI.
Project Confidentiality
Work made for your clients is never shown publicly without your written permission.
No Attribution Required
You can claim full production credit. The arrangement stays between us.
Survives Termination
These commitments don't expire. After a partnership ends, we won't volunteer it or claim credit for the work, with one exception every business has: we comply with valid legal process, such as a court order or subpoena, and tell you first when the law allows.
From Brief to Delivery.
No Friction in Between.
-
Brief
Use our briefing tool or send a brief directly. Guided questions capture tone, lighting, color, music, and narrative through visual references.
-
Quote
Scope and pricing confirmed within one business day. Any complexity premium is flagged before work begins, never after.
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Production
Three business days for video and paid media packages. Five for product visual systems. No crews, scheduling delays, or location scouting.
-
Delivery
Final files in all standard formats and aspect ratios. Two revision rounds included. No branding. Ready for your client.
We Direct. Not Just Produce.
Some of our best work started without a brief. If you have a product but not the idea, we develop the concept first, then produce it. Creative direction is quoted separately and available on projects and retainers.
Book a Creative Direction CallThe Work Performs.
Individual campaign results across four verticals, as reported by the brands that ran them. Each case study includes spend, revenue, and context.
High-AOV category
First-month revenue only
15-second AI video
Creative is one input among many. Results also depend on offer, media buying, and category economics. See each case study for full context.
See the Case StudiesHow Agencies Use This
The model is designed to start on one to three high-spend accounts where creative directly affects revenue. The cost can sit inside your existing client retainer or be billed as a creative line item, with your markup.
The goal: more distinct concepts in market each month, faster replacement of fatigued ads, and fewer vendors to manage, without hiring.
- Replace one-off freelancers and stock with a single creative partner
- Test new angles weekly instead of quarterly
- Offer clients premium visuals that a traditional shoot budget couldn't cover
Questions Worth
Answering Upfront.
No. Every service is available project by project, starting at $1,000, with the same white-label terms and quality standard. Most agencies start with one project and move to Core once the work proves itself on a live account.
Wrayven offers three ways to work together: Project Based (from $1,000 per project, no retainer), Core ($5,000–$8,000 per month for about 30 assets across 4–6 distinct concepts), and Scale (custom pricing, typically starting around $12,000 per month, for agencies running multiple high-spend accounts). All options include white-label delivery, commercial licensing, and two revision rounds.
One finished deliverable in one primary format: a static ad, a short-form video cut, or a concept variation. Longer pieces like cinematic spots count as multiple assets, and we scope them with you before production.
Core includes approximately 30 assets per month spread across 4–6 distinct creative concepts. Resizing a finished asset into standard aspect ratios does not count as a new asset. Retainer pricing reflects reserved monthly capacity and production shared across concepts, so it is priced differently than stacking individual project rates.
Everything we deliver carries no Wrayven branding or reference. You present the work as your agency's production. We don't contact your clients or claim the work, and these commitments survive the end of the partnership. The one exception is valid legal process, such as a court order, and we tell you first when the law allows.
Wrayven deliverables contain no watermarks, logos, or Wrayven references in the files or their metadata, and carry no obligation to credit Wrayven. Wrayven does not reference agency relationships in its marketing without written permission and does not contact or solicit agencies' end clients. These commitments continue after a partnership ends. Wrayven complies with valid legal process, such as a court order, subpoena, or lawful regulator request, and notifies the agency first when the law allows. Wrayven will not state or confirm that AI-generated work was produced traditionally.
That's your conversation to have with your client. White label means they don't see our name. It doesn't mean hiding that AI was used. We recommend telling clients, and we never interfere with platform AI labels or disclosure requirements.
All Wrayven creative is produced with AI tools under human creative direction. Wrayven removes its own branding from deliverables but does not remove or alter AI provenance information that platforms such as Meta may require, and advertisers remain responsible for complying with platform policies and applicable disclosure laws.
Our business depends on agencies trusting us. We don't market to, contact, or accept inbound work from your clients, and that commitment is written into our partner agreement.
Agency partnerships are Wrayven's primary channel. Accepting work directly from a partner's clients would create channel conflict and undermine the white-label model, so the non-solicitation commitment is formalized in the partner agreement.
One consistent creative lead handles your intake, production, and revisions, and every project is directed by Wrayven's founder and creative director. No account managers or rotating staff.
Wrayven is a director-led studio founded by McKinnon Mitchell. Agencies keep the same creative point of contact across projects so brand context carries over, and the creative director reviews all output before delivery.
No. Agencies are our main partners, but brands can work with us directly on projects through our service pages, with the same pricing, quality, and turnaround.
Brands can book AI video production and AI product and lifestyle imagery on a project basis. Brands with steady monthly needs can ask about a Core-style arrangement. Wrayven does not accept direct work from the end clients of its agency partners.
Yes. Our portfolio and case studies are public. Work made for your agency stays private unless you give written permission to show it.
Wrayven's portfolio is at wrayven.com/work and case studies are at wrayven.com/case-studies. Portfolio permission for white-label work is granted per project, in writing, and can be revoked at any time.
Start With
One Project.
Send a brief for one of your live accounts. You'll get finished, white-label creative in three business days, and a clear sense of whether we're the right partner.
